6/30/2011
Argo Tractors appoints new McCormick Importer for Turkey
In the light of an increasingly more efficient and professional presence on the international market scene, Argo Tractors has appointed Enka as its new McCormick sole Importer for the Turkey.
As well as being very active in the farming world, Enka has other business units representing other sectors with a turn-over of about 5 billion dollars. Every single department is run by a dedicated, highly professional sales force and skilled field staff providing outstanding after sales and parts services all over the country. Enka Headquarters are situated in Istanbul with other offices active in the areas of Izmir, Ankara and Adana.
Thanks to this agreement with Enka, signed in February last, Turkish farmers can enjoy an important reference point for the McCormick brand in their territory.
“Having a highy qualified and professional reference point in Turkey, commented Mr. Mario Ribolla, Argo Tractors Export Sales Director, represents for McCormick a great opportunity for growth in that area. A target perfectly inline with the image the brand has won all over the world”.
Orhan Onel, Managing Director of Enka Agricultural Division, declared: “we are proud of distributing the McCormick brand in Turkey, the strength of the McCormick brand is a sound base for the achievement of important business goals already in the short period”.
McCormick is a brand owned by Argo Tractors SpA. Argo Tractors, with its headquarters in Fabbrico (Reggio Emilia, Italy), manufactures tractors under the Landini, McCormick and Valpadana brands and belongs to the Argo Industrial Group. Argo Tractors has tripled its production volumes in little more than 10 years, with a remarkable growth in concrete results: in 2010, the group turnover amounted to 413 million Euros. The enterprise numbers 1,600 employees and has 3 manufacturing plants, 8 business branches in various parts of the world, 130 overseas importers and 2,500 dealers. Statistics that have allowed the Landini, McCormick and Valpadana brands to achieve a significant standing in the domestic tractor market and to represent one of the most important international players, thus confirming the value of a successful group strategy.
For more details:
Ruggero Cavatorta
Marketing & Communications Manager
Argo Tractors S.p.A. – Via G. Matteotti, 7 – 42042 Fabbrico (RE)
E-mail: ruggero.cavatorta@argotractors.com